Your Team Needs a Coach, Not a Couch!
According to a sales enablement study, nearly half of sales managers today (nearly half!) spend less than 30 minutes per week coaching their sales reps on their skills and behaviors. That begs the question: what are they doing then? Very likely they’re concerning themselves with their own sales, pouring over reports, dealing with customers, meeting…Read More
Is Your Sales Enablement Strategy a Fairytale?
Now that we’ve got your attention, let’s answer the question! Is your organization doing the work and making the investments to optimize your sales teams ability to help your customers solve their biggest challenges? Too often, sales enablement is loosely defined as sales training. That definition is a recipe for disaster. Many organizations invest in…Read More