Posts by Ed Ross

Data. Something that brands often associate with information and research but never with storytelling. Data without context only tells half the story. Businesses are continually investing in data. However, according to research firm Forrester, in 2017 fewer business decisions were made using data (45%) than in 2016 (49%). Believe it or not, storytelling is just…

As managers, it is imperative that we recognize, respect, and reward the uniqueskills of each of our employees. After all, our goal is to attract and retain the best. Our passion for identifying, recruiting, developing and retaining high performing talent led to the development of The Six Elements of Selling™. The Six Elements of Selling™…

Research shows that effective sales coaching is the number one way to improve an organization’s performance. “In rating the impact of a wide range of initiatives on sales effectiveness, sales coaching was rated the highest-impact activity among survey respondents,” says one study by The Sales Management Association. And organizations that train their sales managers to…

At some point in our professional lives, most of us have found ourselves on one, or both sides, of the feedback convo. When the feedback is great– you know, the kind that’s full of praise and validation– the person tasked to deliver and the recipient, come away feeling empowered and relieved. But what about when…

You know how important a great company culture is. You understand that a strong company culture attracts better talent, boosts your brand identity, drives innovation, gives you a marketing advantage, promotes efficiency, and can help you meet your organization’s goals.  “A company’s culture can have a powerful impact on its performance,” points out an article…

During a UFC championship fight between Brazil’s Amanda Nunes, and USA’s Raquel Pennington recently captured attention when Pennington turned to her corner and said she was “done”. After telling her coach she couldn’t go on, the 29-year-old bantamweight title challenger listened to her corner, and went back out for the fifth.  At that point, FightMetric…

We define coaching in the workplace as, inspiring behavioral change and growth through experiential leadership. You want to inspire growth and allow them to be more effective and want to learn in their daily work, not just have them do the correct things day after day. Translating insights from data and analytics into meaningful action…

Ask Yourself These 6 Critical Questions… We all know the importance of onboarding. It has the power to increase new hire retention rates, boost profit growth, and transform our organizations from the ground up. Are you ready to explore the essential elements to improve your onboarding programs to ensure new hires thrive? Blended Learning Organizations…

It’s easy, rewarding, and exciting to coach high performers. Their performance creates visibility, accounts for a majority of an organization’s performance, and warrants recognition. As Selling Power points out, “In sales, A players typically attract a disproportionate percentage of management attention, incentives, resources, and pats on the back.”  And yet, the success of your organization…